Marketing Manager - Influencers and Affiliates
About the job
We are looking for a Marketing Manager to lead our Influencer and Affiliate Marketing team, driving growth through strategic partnerships, data-driven decision-making, and high-impact execution.
If you’re analytical, curious, and passionate about building teams and testing new channels to scale what truly works — this role is for you!
Key Responsibilities
Lead and mentor the internal Influencer and Affiliate Marketing team, ensuring high performance, strong collaboration, and clear priorities;
Oversee end-to-end management of influencer and affiliate programs — including prospecting, curation, negotiation, and content approval;
Design and execute rapid tests and MVPs for new marketing channels, evaluating potential for scale;
Identify and develop new acquisition opportunities through influencer marketing, performance partnerships, and emerging platforms;
Establish and refine playbooks for channel exploration, measurement, and iteration;
Define goals, KPIs, and frameworks to track ROI, CAC, and incremental sales from influencer and affiliate campaigns;
Maintain and improve spreadsheets and dashboards for tracking performance and insights;
Collaborate closely with Growth, Creative, and Data teams to align strategy, messaging, and measurement across all initiatives;
Report learnings, insights, and scaling recommendations directly to leadership.
Requirements
5+ years of experience in performance-driven influencer and affiliate marketing, with proven results in ROI, CAC, and revenue impact;
Demonstrated experience in building and managing high-performance teams, fostering accountability and continuous learning;
Strong analytical mindset and advanced Excel / Google Sheets skills for data-driven analysis and reporting;
Proven ability to test, validate, and scale new channels or partnership models;
Strategic thinking combined with hands-on execution — you can both design and deliver results;
Excellent communication and stakeholder management skills, including working directly with creators, agencies, and leadership;
Ability to manage multiple projects simultaneously and thrive in fast-paced environments.
Nice to Have
Experience managing marketing budgets and forecasting performance;
Familiarity with attribution tools, affiliate tracking, and creator management platforms;
Background in e-commerce, DTC, or subscription-based businesses;
Ideal Profile
You are a data-driven marketer with a growth mindset — curious, fast-moving, and eager to experiment.
You know how to turn small tests into scalable growth channels, build strong teams, and deliver measurable business impact through partnerships that perform.
- Department
- Marketing
- Locations
- São Paulo
- Remote status
- Hybrid
About MANUAL
We are destigmatising how people approach their health by offering easy access to diagnostics and a holistic range of treatments, as well as a community to help proactively improve one’s health and wellbeing. A place that didn't exist until now.
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